About Us

Carabiner Group is the world’s first and only platform-agnostic RevOps agency, supporting over 150 digital tools under one fluid and simple RevOps-as-a-Service model.

our Philosophy

Fractional RevOps Just Makes Sense

To paraphrase our friends at Forbes, a good RevOps structure recognizes that revenue isn’t just an outcome, but rather the result of a process involving the strategic convergence of Sales, Marketing and Customer Success. A seasoned RevOps pro helps define the end-to-end process of driving revenue, from the moment a prospect considers a purchase (marketing), to when you close the deal (Sales), to their renewal and upsell (Customer Service).

The issue of course, is that a good RevOps strategy has many moving parts, technologies and strategies. Success is much more likely if you have access to true professionals, people who’ve been there and done that and learned to avoid the pitfalls along the way. A quick glance through LinkedIn job postings show salaries for this type of role at over $200k base, plus competitive benefits like equity, full health benefits and a 401k. Factoring in all costs a full-time RevOps Manager earns a national average compensation in excess of $250k per year, and even these folks might not have all of the specialized knowledge you need to set up and maintain a full RevOps tech-stack.

Carabiner Group crafted our RevOps-as-a-Service model as a unique solution to solve for this misalignment between need and skill. We know that you need RevOps support at every stage in your organization, all the way from inception to post-IPO, and that you want the resources you invest in the process to net the highest return possible. In our unique RevOps-as-a-Service model, we take the time to learn your business at every level, from the executive team to the day-to-day operators. We make a long-term commitment to partner alongside your team, developing bespoke strategies and blueprints to ensure success as your team expands and faces new challenges.

From hands-on development to strategic advisory to training and enablement of internal team members, we do it all. Our robust crew of experts, technical architects and business analysts alike, document change management and keep all the institutional knowledge secure so that you know how and what has been done to set you up for success. Why worry about hiring one RevOps Superhero when you can get an entire team of specialists who will grow and evolve with you… 

Experience the Carabiner Connection and let us make RevOps easy for you!

"I would absolutely recommend this group for any Salesforce org (large or small). Not only do they posses a great deal of Salesforce expertise, they deliver best practices in a way that would make any customer feel comfortable and not overwhelmed"

VP of Sales
SaaS
A look at our toolbox

The Revenue Operations TechStack

In today’s ever-evolving technological landscape, new components of increasing sophistication are added to the RevOps ecosystem with increasing frequency. Carabiner Group endeavors to support a wide breadth and scale of tools and pride ourselves on our wide-ranging industry contacts and network of internal subject matter experts. Like knowledgeable mechanics, we maintain a strong, equipped toolbox of industry-leading technologies we know how to expertly apply to keep your revenue operations engine running like a well-oiled machine.

leverage our decades of experience

Salesforce as a Core Competency

Collectively, our team represents decades of experience in the Salesforce ecosystem, working across companies and industries as diverse as you can imagine. We leverage every ounce of that experience working with our clients, relying on the traditional knowledge of our 40+ certifications as well as our niche-specific backgrounds. As a proud Ridge Partner in the Salesforce ecosystem, we work hard to maintain our good standing in the AppExchange program, leading to a 5-star average from the verified Customer Satisfaction review process.

Our certifications
leverage our decades of experience

Hubspot as a Core Competency

Our team of HubSpot-Certified experts harnesses over a decade of experience and brings a wealth of strategic knowledge to every HubSpot conversation. Whether you’re trying to initiate a new HubSpot implementation, optimize your existing HubSpot environment, or simply looking for ongoing HubSpot support as your business grows, we have the expertise you need to meet your goals.

Our finely-tuned approach is designed to establish a strong foundation built on proven best practices and processes, create a scalable infrastructure that allows you to maximize every aspect of your HubSpot environment efficiently, and help bridge the gaps between Sales, Marketing, Customer Success, and Operations to ensure your teams are working together seamlessly. 

As a proud HubSpot Partner, we work diligently to maintain our good standing within the program and our proven track record of success with both HubSpot and RevOps speaks for itself.

Our certifications
A look at our toolbox

Our Partnerships

In today’s ever-evolving technological landscape, new components of increasing sophistication are added to the RevOps ecosystem with increasing frequency. Carabiner Group endeavors to support a wide breadth and scale of tools and pride ourselves on our wide-ranging industry contacts and network of internal subject matter experts. Like knowledgeable mechanics, we maintain a strong, equipped toolbox of industry-leading technologies we know how to expertly apply to keep your revenue operations engine running like a well-oiled machine.

Pavilion provides the peer-to-peer connection, ongoing training and development, and career resources to get high-growth individuals and teams where they want to go. As Pavilion’s sole service-provider Platinum Sponsor, Carabiner Group is proud to support this mission and join forces to transform the Revenue Operations ecosystem.
Box is a leading Cloud Content Management platform that enables organizations to accelerate business processes, power workplace collaboration and protect their valuable information, all while working with a best of breed enterprise IT stack. Carabiner is one of the exclusive Box for Salesforce partners certified to carry out complex and cutting-edge business solution projects.
Formstack is a world-class operation digitization platform that combines online forms, digital documents, and e-signature to simplify workflows and increase customer satisfaction. As 1 of 3 Gold Partners and recipient of the 2021 Partner Champion Genius Award, we are confidently the market leader in Formstack expertise.
Pavilion provides the peer-to-peer connection, ongoing training and development, and career resources to get high-growth individuals and teams where they want to go. As Pavilion’s sole service-provider Platinum Sponsor, Carabiner Group is proud to support this mission and join forces to transform the Revenue Operations ecosystem.
Box is a leading Cloud Content Management platform that enables organizations to accelerate business processes, power workplace collaboration and protect their valuable information, all while working with a best of breed enterprise IT stack. Carabiner is one of the exclusive Box for Salesforce partners certified to carry out complex and cutting-edge business solution projects.
Formstack is a world-class operation digitization platform that combines online forms, digital documents, and e-signature to simplify workflows and increase customer satisfaction. As 1 of 3 Gold Partners and recipient of the 2021 Partner Champion Genius Award, we are confidently the market leader in Formstack expertise.
LeanData more easily automates your revenue processes and turns your CRM data into value than any other platform on the market. Our world-class and highly rated Customer Success team is a big part of that.
Sonar allows us to deploy Change Intelligence to guide every Salesforce transformation, big or small, to a smooth landing. With Sonar, Carabiner’s operations teams confidently deliver new processes to go-to-market teams with more success and less worry.
Crossbeam automatically surfaces warm leads, runs better partnership plays, and wins more deals faster with the most prolific growth lever on the planet: your own ecosystem.
LeanData more easily automates your revenue processes and turns your CRM data into value than any other platform on the market. Our world-class and highly rated Customer Success team is a big part of that.
Sonar allows us to deploy Change Intelligence to guide every Salesforce transformation, big or small, to a smooth landing. With Sonar, Carabiner’s operations teams confidently deliver new processes to go-to-market teams with more success and less worry.
Crossbeam automatically surfaces warm leads, runs better partnership plays, and wins more deals faster with the most prolific growth lever on the planet: your own ecosystem.
Meet the team

Leadership

Our Executive Leadership
Seamus Ruiz- Earle
CEO & Founder

From financial institutions to high-growth startups, Seamus’ diverse experience enable him to captain the growing diverse team that is Carabiner Group. Today he focuses on ensuring Carabiner remains the leader in the RevOps-as-a-Service space, and working to ensure success for both the Carabiner team and the clients they serve.

Seamus was named to Forbes 30 Under 30 list in 2022. Seamus was fortunate to speak at the Dreamforce Global Conference  in 2018. At this time, he was recognized as the youngest Trailblazer in Salesforce History.

Cliff Simon
Chief Revenue Officer

With two decades of broad technology experience, Cliff has anchored GTM teams across the SaaS and Service industries. Having worked in both Fortune 20 and High-growth startups, Cliff prefers the fast pace and the ability to deliver significant impact that comes with working in the start-up space.

Cliff is an advisor and fractional executive for several high-growth start-ups where he utilizes his expertise in all things GTM and RevOps and is an active leader of GTM in multiple communities.

Our Senior Leadership
Sarah Alim
Director, Operations
Bryce DeHart
Director of Delivery
Zahal Aslami
Talent Acquisition Specialist

Global Service, Domestic Convenience

The Carabiner Difference

Carabiner Experts are spread across the United States and LATAM, ensuring availability in your timezone at your convenience. As a remote-first organization, our team members provide cutting edge support primarily from their areas of residence, with in-person options available when necessary.

New York, NY

Spokane, WA

Tulum, MX

San Francisco, CA

San Jose, CA

San Diego, CA

Los Angelos, CA

Phoenix, AZ

Denver, CO

Houston, TX

Tampa, FL

Atlanta, GA

Wilmington, NC

Washington, DC

Baltimore, MA

Charlotte, NC

Ann Arbor, MI

Boston, MA

BRAZIL

Sao Paulo